Mahdi Woodard On: How to Use Content Marketing to Build Your Community and Cash Flow

Mahdi Woodard On: How to Use Content Marketing to Build Your Community and Cash Flow

On your entrepreneurial journey, you have to be a bit of everything. You’re the salesperson, the finance controller, the administrator, the customer service rep and the chief of marketing. It’s a long road to mastery and it’s easy to let some of these areas slip, especially your marketing! What can you focus on right now to grow and truly make an impact in your business? 

Well, lucky for you we’re chatting to marketing strategist and seasoned entrepreneur, Mahdi Woodard! Mahdi teaches coaches and consultants how to use content to create communities and increase their cash flow through advanced content marketing strategies. 

Today, he’s spilling all the tea on how he started making dollars in the DMs and how you can start implementing some tried and true methods to do it yourself too. 

In today’s episode on content marketing we chat about:

  • Mahdi’s story and how he got to where he is today
  • Conducting market research for your business
  • Marketing to Gen Z vs marketing to Millennials 
  • How can a brand attract a better audience opposed to a bigger audience
  • How to know when to go from organic marketing to paid marketing
  • Saying ‘no’ to opportunities that don’t align with you
  • Platforms to maximise your impact and conversions 
  • Metrics to measure based on each phase of the customer journey
  • What you should be doing to get your finances tight 
  • Getting comfortable with being uncomfortable and putting the work in

Resources Mentioned

Connect with Mahdi Woodard 

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Thanks so much for tuning in! Be sure to let me know what you loved most about the episode and let’s continue this conversation over on Instagram @getrichorgetdrunktrying.

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